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How to Update Your Website to Keep Your Clients Up-to-Date with COVID-19

By: Casey Preston

March 26, 2020

Keep your clients up-to-date with the latest about the coronavirus.

There’s no doubt that the coronavirus has disrupted individuals, communities, and businesses all across the world. Now, more than ever, it’s important to look out for one another and ourselves. As an insurance agency, you may have many clients turning to you for advice about their healthcare and coverage or how their travels will be impacted. To help your clients stay up-to-date, be sure to let them know you’re there for them. 

With more people working from home and self-isolating, the internet has become a hotspot for questions, concerns, and – surprisingly – sales. That’s why your online presence needs to look and function the part. A great way to recognize the virus and support your clients is to add a banner announcement, dedicated pages, call-to-action-buttons, and blog posts to your insurance website noting your coronavirus response. 

We have helped several of our insurance agency clients add announcements to their websites that keep their visitors informed of relevant information, understand how the agency is operating in the current climate, and give them an option to reach out to one of their agents. It’s an effective way to show you are in keeping with government guidelines and responding to concerns. Take a look at DGM Agency and Tompkins Insurance Agencies for examples of the banners we have created with a fast turnaround response.

Need a responsive team to ensure your business stays up-to-date with relevant changes?  Contact the professionals at Stratosphere Marketing Solutions to get started. Our team are professionals at creating and maintaining local insurance agency listings that help you get seen.

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 Casey Preston

Casey Preston

Casey Preston is the Founder & CRO of Stratosphere, a leading insurance online marketing agency based in California. He is an experienced C-level Executive with a demonstrated history of multi-million dollar sales production in the SaaS and Digital Marketing industries. He is a dynamic speaker and loves talking about growth strategies for independent insurance agents and agencies. You can find him on LinkedIn.

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