Insurance Agency Websites: Boost Lead Generation

Fully customizable, quick-to-launch, SEO-Optimized, mobile-friendly websites for insurance agents and agencies to boost lead generation online.

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Convert Insurance Clients with a Website That Works as Hard as You Do

A great website is what modern insurance agents need to succeed and thrive on the web. A Stratosphere insurance agency website builder goes beyond that by providing an all-in-one solution that helps agents dominate the search results and run their agency efficiently. Designed by experts, our insurance agent websites come with beautiful design, mobile-responsive features, ready-to-go insurance product and blog pages, proper CTA placements, premium safety & security features, and complete customization options. The seamless third-party integration of insurance sales and support tools lets you enhance your audience’s user experience with your insurance website and better engage with them to close more deals.

Stratosphere has been featured on
  • Agency Nation
  • Bright local
  • Insurance News Net
  • Referral Rock
  • SEOptimer

Key Benefits of a Stratosphere Website Solution for Insurance Agencies

100% Agency-Owned Website

100% Agency-Owned Websites

You will have access to the CMS of your insurance agency websites and will also be able to make small updates on your own. Plus, all the content will be client-owned. Learn more about taking your site’s ownership towards the bottom of this page.

insurance website experts at work

Fully Customizable Insurance Website Design

Unlike other popular insurance website design solutions, our websites have full customization options to fit your unique branding and insurance sales needs.

Logos of Applied, Vertafore, Nexsure, Hawksoft

Industry Integration

Our platform integrates well with most Agency Management Systems, and Comparative Raters, and also with other customer service tools, live chat, call scheduling services, etc.

Insurance webiste development & hosting

Development & Hosting

We can handle all aspects of independent insurance agent websites, from design and development to branding, without additional charges.

Private helpdesk platform for insurance website

Help Desk Portal

Access to a private helpdesk platform that delivers seamless and personalized assistance for your customer service requests on a ticketing system.

Insurance website specialists updating webpage design

Complementary Website Redesign

You don’t have to worry about your website getting out-of-date as we will redesign your website for FREE every two years as a complementary service.

5-Step Insurance Agency Website Launch Process
That Takes as Little of Your Time as Possible

  • Stratosphere representative on call

    01Call us for a walkthrough

  • Website designer chatting with insurance agent

    02Provide basic agency info & design preference

  • Web designer building an insurance website

    03We build your insurance agency websites for you

  • Updating design based on client feedback

    04We make adjustments based on your feedback

  • Completed insurance agent website platform

    05Your site is ready to launch

How We Ensure Marketability with Our Insurance Websites

01

Custom Original Content

Our insurance agency website design package comes with original content included, focusing on effective content marketing strategies. Our industry-expert writers will create content for every page and ensure it is fully optimized for insurance buyers and search engine rankings.

02

Search-Engine Friendly

Mobile-responsive, clean URL structures, fast loading speed, unique titles and meta tags, optimized images, etc., we deliver it all to help your website rank faster on search engines.

03

Social Media Connectivity

Our websites for insurance agents and agencies support social media integration, which means a visitor can share your page or post an excerpt from your content right from the website. They can also interact with your live social media feeds and log in to their social accounts without leaving the website.

04

Email Marketing Integration

Build your email subscriber list, automatically distribute your new blog post, get automated mail upon a contact form submission, and run lead nurturing campaigns with email marketing integration.

05

Dynamic Review Widget

Showcase live customer reviews from important review sites like Google and Facebook on your website with our proprietary review widget tool. Every time a new review is posted, the same will be updated in your website widget right away!

06

Analytics-Ready

Add Google Analytics, Tags Manager, Facebook Pixel, and other tracking codes to track the number of users on your insurance website, their source, demographic details, keywords searched, type of device used, and more on our analytics-ready websites.

Additional Features That Our Insurance Agency Websites Offer

SSL Secured
Insurance Product Pages
Visitor Alert Emails
Privacy Policy Pages
Insurance Blog Page
Auto-response Emails
Dedicated Hosting Services
Client Document Library
Advanced Schema Markups
Spam Prevention
Staff Photo Gallery
Notification Bar
ADA Compliant & Accessible
Video Proposals
No Long-term Contracts
Licensed Stock Images
Custom Quote & Contact Forms
2 Hours of Monthly Updates
Mobile-friendly & Responsive
Content Management System
Regular SEO Audits
Featured Reviews
Intuitive Editing Features
Dedicated Support Team

We Work with All Insurance Specialties. Check out Some of Our Work

No matter what type of insurance you sell, we have built insurance agency websites for all types of insurance providers. We focus our insurance website design process on your agency’s unique needs. With each of our insurance agency websites, we have delivered mobile-friendly designs, high page loading speed, ease of navigation, smart quoting forms, and everything else that any agency requires. Take a look at some of our insurance website design works below:

Your Website Is Yours! Take It Away When You End Service with Us

Unlike any other insurance website service provider, we don’t snatch your website away from you when you terminate your service with us. A successful insurance agency or agent website requires a lot of planning, effort, time, and money, and we understand that! That’s why we provide a one-time payment option for you to take away your website when you end your service with us.

Excited? This is just one of the many benefits of a Stratosphere insurance agency website design service. To learn about the other benefits, check out our Frequently Asked Questions section at the bottom of this page.

Turn Your Insurance Agency Website into Your #1 Marketing Tool!

No Hidden Fees | No Long Term Contract | Easy Setup & Management

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We Also Help Drive Traffic & Generate Leads for Your Insurance Agency Websites

Get Traffic with Insurance SEO Services

While our SEO-friendly website comes along with original custom content, there is more to it you will need to help it rank higher on search engines to get consistent traffic. Our SEO services for insurance agency is specifically designed to meet the unique needs of your agency.

Learn More

Boost Lead Generation with Reputation Management

With 61.2% of consumers viewing reviews as influential when choosing an agent, you can imagine their importance in generating leads. Stratosphere’s proprietary reputation management tool can help you get more positive reviews across all the important review sites, including Google, and prevent negative reviews from causing reputational harm.

Learn More

FAQs for Insurance Agency Website Creation at Stratosphere

In today’s highly competitive market, a basic template website won’t cut it. That’s where the custom Stratosphere website platform comes in. With over a decade-long of experience in creating over a thousand insurance agent/agency websites, we have successfully developed a website solution that will give you an edge over your competitors.

Here’s why you should consider a Stratosphere agency website for your insurance agency:

  • Modern, clean and performance-based websites
  • We specialize in insurance industry website and marketing services
  • Experience working with thousands of insurance agencies of all sizes across the US
  • We offer 100% client-owned websites; you can take the site with you even after discontinuing our services
  • Our insurance websites are optimized for SEO and are mobile-responsive
  • You get original, custom, SEO-friendly content included in the website package
  • Access to website CMS with drag-and-drop editing tools that make it easy for you to make small edits on your own

Although we don’t want to boast about our product, we can make any type of customization that you could think of, which is a standard in the industry. To give you an idea of our insurance website platform’s customization scope, we have compiled a list of customization options below:

  • Change the color scheme of your insurance website design to go with your agency branding goals
  • Add, edit, merge or remove pages as per your evolving requirements
  • Make a page-level update in terms of its design, layout, color, images, etc., or make adjustments to a particular section of a page or multiple pages
  • Embed Google map on your website to target local insurance searchers more effectively
  • Upload all carrier logos on your website with a link to the carrier website
  • Integrate an online comparative rater to your website
  • Program all quote, customer service, and contact us forms to send automated notifications to your email(s)
  • Integrate email marketing tools to automate emails and newsletter campaigns
  • And, almost anything you may need for your insurance agency website can be done with either one of our standard functions or through custom programming.

Note: We strongly believe in NO HIDDEN FEES and NO SURPRISES. If your requested customization requires additional fees, we will let you know in advance so you can make informed decisions.

Yes. We can create a website for you that will look and function exactly like your existing website. We can also suggest and recommend some minor or major modifications to create a more modern design and increased functionality. This is just an idea of the level of customization we offer with our website platform.

Yes, we do.

Although we build fully search-engine-optimized websites for insurance agents & agencies to begin with, we also offer online marketing packages that include the perfect combination of local (and national) search engine optimization, citation building, content marketing, social media, paid advertising, and online reputation services to get your website out there in front of as many insurance prospects as possible.


With our private helpdesk portal, we ensure that all update requests are completed within 2-3 business days. Depending on the urgency of your request, we can also complete it within 24 hours on a priority basis. You also get the website CMS access, where you can log in to make any small updates as required, and we will review the changes once you are done.

Yes. The drag-and-drop editor present on your website CMS dashboard gives you some basic options to make small website updates on your own without any coding knowledge.

You can use our OpenVio helpdesk platform to raise a ticket for your request, and we will take care of it from there.

No, you don’t need to change your existing domain or email address to get started on a new insurance website. Once we get access to your domain account, we will launch your website without interfering with your present domain or email address. In case your current website provider controls your domain, we will help you transfer ownership of the domain to a new account where it will be under your control.

We can create and launch a website within one week. However, every client has unique requirements, which is why we usually quote a 15 to 45-day timeline.

A small, static insurance agency website with few pages can be created and delivered within 2 weeks. A larger site with more pages, integration needs, and original, in-depth content requirement for each page may require about 4 to 6 weeks to be completed and launched.

Unlike other competitors who deliver a template website, our websites are modern and advanced with clean coding, which usually requires a fair amount of time to be created.

Our insurance website design & development process is simple and takes as less time of yours as possible. Here’s how our setup process works:

  • We start by discussing your website requirements and will require you to complete a website design questionnaire.
  • Based on your answers, we create a design mock-up of the Homepage and a few inner pages and send them to you for review.
  • We make adjustments based on your feedback and get your final approval.
  • Then, we convert the design mock-up into HTML format. Here, we add all the different pages with 100% original content for each page, integrated with the design. The completed HTML mock-up website is sent to you for your final feedback.
  • After getting your approval, we move the website into the development phase where all its functionalities are added and checked.
  • Once the development process is completed and all tests are done, we point your domain to the newly-created insurance website and make it live.

We have spent a lot of time streamlining our website building process and have made it so organized that we are sure to meet your expectations from the onset.

We install SSL for each website, which prevents intruders from accessing your data. With an SSL installed, your website will appear with an “https://” in front of it. Apart from the SSL, we also keep updating our website platform on a macro level to protect it from cyber spams and attacks.

We only use either stock photos for which we have purchased the legal rights to use or images provided by the client. We assume that our clients have the legal rights to any image they provide us to add to the website, and that’s why we don’t bear any liability related to those images.

As part of our website package, we offer original, custom content created by writers with expertise /exposure in insurance. This means, you don’t have to worry about the content. We make sure that the contents are SEO-optimized, relevant to your target audience, and able to drive traffic and engagement on your site. Rest assured about the quality of the content as everything will be sent to you for review and approval before we make them live.

We don’t host or provide email accounts. However, we can help you set up your email account with Gmail, Outlook, or any third-party email service provider for FREE!

After working on over a thousand insurance agent/agency websites for over a decade, we understand the crucial aspects that make a website SEO-optimized and ready to dominate the search results.

Here is what an SEO-optimized website means:

  • Search-friendly URLs: That are simple, easy to read, and keyword-optimized.
  • Optimized title tags: That are keyword-optimized, following character restrictions, and meaningful for both users and search engines.
  • Relevant meta descriptions: That are meaningful, keyword-optimized, and list important UVPs to increase their click-through rate on search results.
  • Clear, keyword-optimized header tags: The headings and subheadings on website pages that are keyword-optimized to make the content search engine user-friendly.
  • Physical address optimization: We will strategically place your USPS verified address on every page of your website so that it’s clearly visible to search engine spiders or bots.
  • Local & regional customization: By strategically using location and region-specific keywords on your page, we will customize your content for your target location or region.
  • Insurance carriers: We will add, remove, or update every carrier you work with on your website to facilitate uninterrupted customer service.
  • Optimized image alt text: To help every image on your website rank in Google image search results and also improve their chances of appearing in the web search results alongside your page's link.
  • Navigable site architecture: That will help your users to follow an intuitive navigation path on your website no matter which page they land on, guiding them to take a desired action at the end.
  • Logical internal linking of pages: We will create a logical internal linking structure of your website with descriptive anchor texts that will help search engines understand and rank your website better.
  • Redirections and canonicals: We will make sure that canonical tags and redirections are implemented properly on your website to prevent content duplication or multiple URLs.
  • Faster page loading speed: We will optimize your website for speed so that it enhances user experience and boosts your search engine rankings.
  • Device responsive: We take utmost care to build a device-responsive website that provides seamless user engagement across all devices- desktop, laptop, tablet, or smartphone.
  • Dynamic sitemap XML file: A sitemap XML file lists all pages on your website, allowing search engines to easily find and crawl all the pages on your website.
  • Robots.txt file: This file lets search engines know which URLs to crawl or not crawl.
  • Social media connection: We will link your social profiles to your site to provide a clear picture of your social footprint to Google and also add social sharing buttons on your site to enable direct sharing of website content on the user’s social profile.
  • User-intent optimized content: We will create custom, original content for your pages that will be keyword optimized, aligning with searchers’ intent.
  • Improved readability: We will improve the readability of your website across all devices by formatting the text using CSS (Cascading Style Sheet)

These are just a glimpse of all that goes into optimizing an insurance agent website for search engines. We cover a lot more for your websites to drive rankings on search engines.


A social media connected website means that communication can be established, and contents can be shared on different social media platforms via the website. A social media connected website also gives Google a clear picture of both your website’s and social media footprint. Having a large footprint on social media can even help improve your search rankings.

Yes. We will link your website to your Google Analytics account, a free reporting platform by Google, to help you get reports on your website’s traffic and leads. We will also integrate other free analytics tools, such as Google Search Console and Microsoft Clarity, to help you get a deeper insight into your audience’s behavior and actions on your site.

Yes, of course. You can add as many carriers as you want on your website. We will help you with the setup by adding their logos and links to your website. You can always add new carriers or remove old ones.

Yes, no matter how many locations you have, our website- builder is well-equipped to handle your requirements. Many of our clients are multi-location agencies, so we already have the expertise and resources to handle large insurance agency websites. Our approach will depend on the number of locations, the relative degree of prominence, and agent’s preference.


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